PRIVACY POLICY

E688 (“we”, “our”, or “us”) is fully committed to protecting your privacy. As a trusted online gaming platform in Asia, we understand the importance of handling your personal information responsibly. When you register with E688 to enjoy games like live casino, slots, and sports betting, you entrust us with your data—and we take that trust seriously. This Privacy Policy outlines how we collect, use, share, and protect your Personal Information, along with your rights regarding your data.

We want you to feel safe and informed, which is why we promise the following:

• E688 is dedicated to respecting your privacy and protecting the information you provide us.
  
• Your data is used to enhance your experience with E688.
  
• Your personal details will always be handled securely.
  
• We’ll be transparent about why we collect your information and how we manage it.
  
• Any form of privacy abuse or unauthorized access is strictly prohibited.
  

By using our services and submitting your information to us, you consent to our collection, use, processing, storage, and sharing of your data with authorized parties in accordance with this Privacy Policy.

1. Personal Data

1.1 In this policy, “Personal Information” means any data that can identify an individual either directly or in combination with other available information.

1.2 Examples of the Personal Information we may collect include:

• Basic details like your name, email, phone number, and address;
  
• Demographic info such as your age, gender, occupation, income level, or education background;
  
• Digital identifiers like your IP address, browser type, device type, access times, and navigation behavior on our website.
  

1.3 If you are submitting someone else’s personal details, make sure you have their permission and that they are aware of how their information will be used in accordance with this policy.

1.4 While this document aims to cover the key principles around how we handle Personal Information, specific situations may vary. Contact us directly if you require more information.

2. Collection of Personal Information

2.1 Your data may be collected in several ways, including but not limited to:

• When you visit and browse the E688 website (please refer to the “Cookies” section);
  
• When you register, interact with our services, or use the live chat;
  
• Through phone calls (which may be recorded), emails, or messages on our official social media platforms;
  
• When you voluntarily provide personal data for any service or support-related purpose.
  

3. Purposes of the Collection and Use of Your Personal Information

We collect and process your data for purposes such as:

• Verifying your identity and maintaining communication;
  
• Learning more about your interests and preferences to improve your overall experience on our platform;
  
• Analyzing behavior patterns and user trends to improve our website performance and security;
  
• Responding to feedback, support requests, or technical issues;
  
• Other purposes that align with applicable laws or enhance the functionality of our services.
  

4. Disclosure of Personal Information

We implement appropriate measures to prevent unauthorized access or exposure of your data. However, in accordance with relevant laws and for operational needs, your Personal Information may be shared with:

• Other entities within the E688 Group;
  
• Trusted third-party providers who offer services such as IT, payment processing, security, or customer support;
  
• Legal and professional consultants like lawyers, auditors, or compliance experts;
• Any party you have given us permission to share your data with.
  

5. Security of Personal Information

5.1 We take all commercially reasonable steps to safeguard your data from loss, misuse, unauthorized access, or disclosure.

5.2 These security measures include physical protection, technological safeguards, and internal access controls.

5.3 For online protection, we use secure encryption protocols, authentication tools, and firewalls to guard against unauthorized tampering.

5.4 While no system can guarantee complete protection, E688 is committed to minimizing risks and proactively addressing potential threats.

6. Retention of Personal Data

Your Personal Information will be retained as long as necessary for business, legal, or operational purposes. The duration may vary depending on how the data is used.

7. Cookies

7.1 When you access our site, cookies or similar technologies may be used by us or authorized third parties to collect information and improve your browsing experience.

7.2 The data gathered may include your IP address, browser type, visited pages, time spent on pages, and how you arrived at our website.

7.3 Cookies are small data files stored in your browser. They help our site remember your preferences and streamline your next visit.

7.4 Cookies allow us to operate our platform efficiently, improve functionality, and deliver relevant promotions based on your interests.

7.5 You can manage or disable cookies through your browser settings. Please note, however, that some features of our website may not function properly without cookies enabled.

8. Links to Third Party Websites

Our site may contain links to third-party websites or social media platforms. These external sites have their own privacy policies, and E688 is not responsible for how your data is handled on those platforms. We recommend reviewing their privacy policies before providing any information.

9. Changes to this Privacy Statement; Conflicts

9.1 We reserve the right to update or change this Privacy Policy when necessary. Any updates will be posted here. We encourage you to review this page regularly to stay informed.

9.2 In case of any differences between the English version and other language versions of this Privacy Policy, the English version will take precedence.